Friday, March 2, 2012

Facebook still dominant in social plug-in, homepage links: study

Facebook still dominant in social plug-in, homepage links: study

SAN FRANCISCO, July 8 (Xinhua) -- An analysis of the front pagesof Internet's 10,000 largest sites showed that Facebook still enjoysa dominant position on the adoption of social sharing plug-ins andlinks to social sites, according to a study released Friday.

Facebook is still the preferred social media platform for largercompanies with more than 47 percent of sites linking to the network,according to the inaugural version of SocialShare Site Analysis,which was released on Friday and conducted by BrightEdge, anenterprise search engine optimization platform.

Twitter follows Facebook on homepage links to social sites with42 percent of sites measured. And almost 17 percent of the 10,000largest sites have links to YouTube on their front pages.

As for social plug-ins, Facebook is still the dominant tool withalmost 20 percent of these large sites include plug-in tools offeredby Facebook, including Facebook like button, like box, Facebookconnect and Facebook recommendations.

Surprisingly, Google+1 is more widely used than Twitter's sharebutton with an integration rate of 4.5 percent which tops thecombined numbers of the Twitter share (2.1 percent) and Twitterinstant follow (1.3 percent).

The SocialShare Site Analysis will be a monthly report thattracks the presence and penetration of social sharing tools on theworld's 10,000 largest sites, BrightEdge said.

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